If you're a small or medium sized enterprise and have been considering a move to a Marketing, Sales & Support Automation platform, or upgrading your CMS or CRM, then this is the moment to act.
It's now even easier to get started with a great value offer from HubSpot exclusively for the Nordic region.
Join us on Wednesday, 29th April 2026 and discover more in a special webinar.
What’s actually happening
HubSpot is changing how businesses in the Nordics access its platform. This isn’t a feature update — it’s a shift in how new customers can buy, scale, and use HubSpot across their marketing and sales.
If you’ve looked at marketing automation platforms before and felt they were too complex to set up and too costly for smaller businesses then it's worth looking again.
HubSpot is launching a new tailored package specifically for the Nordic market. It’s designed to simplify implementation, accelerate time to value, and make enterprise-grade capability far more accessible.
With a streamlined setup and a more commercially attractive model, this offer removes many of the previous barriers to adopting a marketing automation platform — so you can focus on growth, without the complexity.
This session is hosted by UP THERE, EVERYWHERE, a HubSpot Platinum agency partner in the Nordics. In partnership with HubSpot, the Stockholm-based team will introduce this new Nordic offer.
In a focused 45-minute session, we’ll show you what’s new, how it works, and what it means for your business.

Who this webinar is for
The webinar is targeted at SME's - small to medium-sized enterprises, in the Nordic region, who have not yet used HubSpot. If you’re responsible for growing your business, generating demand, reaching customers, or running campaigns that deliver results, then this webinar is for you.
What you'll leave with
A clear understanding of what’s changed in HubSpot’s Nordic offering, how it affects teams of different sizes, and where the real opportunity sits for marketing and sales — this webinar will give you exactly that.

Join the webinar
Join us on Wednesday, 29 April at 15:00 for a 45-minute webinar. Sign up using the form on this page to see how quickly you could be up and running with this new HubSpot offer.
This session is hosted by UP THERE, EVERYWHERE, a HubSpot Platinum agency partner in the Nordics. UP is one of Scandinavia’s leading international marketing agencies, helping businesses reach markets across Europe, the US and Asia.
Working with HubSpot since 2012, the team at UP team brings deep experience across implementation, content creation, and integrations — helping you get maximum value from the platform.
Join the session
Date: Wednesday, 29 April
Time: 3 pm CET
Length: 45 minutes including Q&A
- Straight to the point
- Practical, not theoretical
- Live Q&A
Can’t make it?
Register anyway, and we’ll send the recording.
The webinar will be hosted at UP’s Stockholm Creative Hub at GT30, Grev Turegatan 30, Stockholm.
Reserve your space
Leading the webinar
Mattias Isaksson
Head of UP Sweden
Mattias brings nearly three decades of branding and marketing experience from a variety of industries and across the globe. He’s based in Stockholm at UP’s HQ and has held senior roles in companies such as Ericsson, Sungard, SBAB, PwC, Tieto, Danske Bank, Envirotainer and most recently Boule Diagnostics. Mattias loves working with organizations that tackle complex issues and has a proven track-record of adapting his working methods to deliver measurable results and long-term business impact across markets.
Walter Lentfert
UP: Head of HubSpot US
Walter Lentfert is Head of HubSpot US at UP THERE, EVERYWHERE, where he leads the agency’s relationship with HubSpot. Dutch-born but based on the East Coast, he has been with the agency since the very early days. Walter brings extensive experience in marketing, sales and support automation, with deep expertise in complex integrations, such as CRM integrations and scalable system development for fast-growing international businesses and organisations.
Lizzie Russell
UP: HubSpot Europe
Lizzie is UP’s HubSpot Europe Account Director, focused on driving growth through data-led marketing and CRM strategy. She has over 15 years’ experience working with global technology organisations and agencies, helping businesses unlock value by connecting data, loyalty and engagement. Known for her organised, driven and approachable style, Lizzie delivers collaborative, multi-channel CRM solutions that work for both businesses and customers.
UP THERE, EVERYWHERE helps companies unlock the full power of HubSpot—from technical implementation to high-impact, goal-driven campaign content that delivers results.
For companies seeking a full-service global partner to drive sales and marketing performance, UP is trusted by some of the world’s leading brands.
Headquartered in Stockholm, and with creative hubs in Hamburg, London, Cambridge, New York, Palo Alto and Shanghai, UP has been a HubSpot Platinum Agency Partner since 2014 —helping ambitious companies scale smarter with marketing automation.
Register for the webinar now.



